CRM for Engineering and Construction
Project-Centric CRM Solutions for E&C Companies.
Business Development, Sales, Project Management and Customer Service with Best in Class CRM
Engineering and Construction companies require project-centric solutions to meet their business needs. Today’s market conditions require a customer based focus on the entire project lifecycle, from business development to project management to ongoing customer service.
Serene has leveraged the best-in-class Oracle CRM platform to provide comprehensive functionality for an all aspects of a project . This solution allows for E&C companies to increase top-line revenue, provide accurate pipeline forecasting and effectively manage customers and projects across the portfolio.
E&C CRM Features and Functions
- Business Development
- Contact and Lead Management, Marketing ROI and Analytics
- Bid and Opportunity Management
- Key Events and Processes - 360° Customer/Project View
- Pipeline Forecasting
- Proposal Management
- Assemble Proposal and Bid Team
- Capture Bid and Proposal Costs for Profitability Analysis
- Generate Proposal Templates
- Project and Demand Planning
- Single Click Conversion from Proposal to Project
- High Level Activity and Milestone Management
- Customer Satisfaction and Profitability Management
- Integration to Primavera, Oracle EBS and other Project Management Solutions,
E&C CRM Benefits
- Best in Class CRM configured for E&C companies
- Project-Centric Customer Relationship Management
- Rapid and Efficient Bid and Proposal Management
- 360° View of Entire Project - Business Development to Ongoing Customer Management